All Posts By

Tom

A case for hiring an expert to build your brand

By | Uncategorized

Evolve your strategy. Fine tune your positioning. Refresh your brand landscape. Be the standout brand. Presenting StimulusBrand Communications.  We’ve developed strategic marketing and advertising for banks, hospitals, law firms, sports teams, museums, real estate, schools, insurance companies, healthcare, energy, transportation, tourism, eyewear, building products, and even a brew pub. STIMULUSBRAND CREATIVE  CASES BROCHURE. CLICK HERE TO…

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Productivity Tips for Small Business Owners

By | Uncategorized

Small businesses aren’t run like mega corporations, and so each requires different strategies for success. Here are productivity tips for helping small-business leaders succeed. 1. Prioritize the Most Important Tasks “Each day, make sure each team member is focusing their attention on the task that will move the needle the…

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Traditional vs. digital marketing: The relevance of both.

By | Uncategorized

The digital marketing industry contains two types of people: experienced marketing professionals with a traditional approach who start by tapping into the psyche of their target audiences; and a newer generation of marketers who have trained in a digital-first era and familiarized themselves on a practical level with the various…

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Strategic brand review & Positioning. Your move!

By | Articles, Branding

There’s no question that your brand—the ultimate courier of your business personality and service offerings—is essential to your success in generating and preserving customer loyalty. Although your brand’s shelf life should be long-lasting and its delivery consistent, it should also evolve when your marketplace and today’s fast-moving communication landscape call…

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Daily business shout-outs. Champions to our local economy.

By | Uncategorized

Hi folks! Tom McManimon here …from StimulusBrand Communications. You know the phrase “it takes a village?  Throughout the coronavirus pandemic and our time of quarantine, social distancing and closed business, it’s important that we keep our local and small businesses in mind. Many have struggled and will continue. I count…

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Key questions to knowing your brand.

By | Uncategorized

Know your brand. Improve your marketing performance.  Branding is WHO you are—and Marketing is how you build awareness. Think of your brand as the DNA that  makes you and your products or service unique. Marketing is your tactical approach to tell the world.  The more authentic your brand, the greater…

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